Thursday, March 14, 2013

Bloomberg tackles earbuds in NYC

New York City's mayor has already raised eyebrows with his crack downs on smoking, trans fats and most recently--the controversial ban on large sugary drinks. Now the mayor wants kids to "turn down the volume" on their iPods and music players. The mayor hopes a new social media campaign will help spread awareness of the risk for permanent hearing loss from listening to loud music.

Image source: Wikipedia
From the New York Post:
“With public and private support, a public-education campaign is being developed to raise awareness about safe use of personal music players . . . and risks of loud and long listening,” said Nancy Clark, the city Health Department’s assistant commissioner of environmental-disease prevention.
The campaign, which will cost $250,000, is being financed through a grant received from the Fund for Public Health, the Health Department’s fund-raising arm.
The Hearing Loss Prevention Media Campaign will target teens and young adults, conducting focus-group interviews and using social-media sites like Facebook and Twitter.
Bloomberg has had a bug about ear-splitting rackets since taking office at City Hall, making noise reduction one of his key quality-of-life initiatives. In 2005, he signed a law — “Operation Silent Night” — overhauling the noise code. It cracked down on jolting jackhammer sounds at construction sites and on music blaring out of clubs, helping “make New York quieter and more liveable.”
Read the full story:

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